The secret to wellness is (unfortunately) having money

If folks are truly concerned with health, then access to food, equitable healthcare, safe housing, education, job opportunities, green spaces, and clean water need to be discussed. Not raw milk.

So, people are really surprised to find out their favorite influencer leans far right and is conservative? There’s really surprise when the “people are in control of their own health” wellness crowd are attracted to the “pull yourself up by your own bootstraps” political party? Really? I am not on TikTok a ton, but I have been on it enough lately to see all the shock and awe that content creator and model Nara Smith and her model husband Lucky Blue are allegedly conservative Trump supporters. What was there to be surprised at exactly? I definitely have doomscrolled late at night, and their content has popped up enough times where I could put 2 and 2 together. The math is mathin. Allegedly, of course.

I could have easily placed a bet or two on the type of rhetoric they support. They are an attractive couple who make content about making things from scratch (mostly Nara), and when I say scratch, I mean scratch. The mozzarella cheese that was going in some lasagna wasn’t bought from Whole Foods, it was made from scratch. Someone was visiting them and wanted gum, and the gum, yes, chewing gum, was made from scratch. Their children wanted Cheez-Its, and because this is clearly a “processed foods free” home, the cheese crackers were also made from scratch. What makes this content even more intriguing is the fact that Nara wears expensive and over-the-top designer clothes while making these foods.

A snapshot of Nara Smith from TikTok. Because wearing a white frock like this while cooking is TOTALLY realistic. Totally.

So no, this isn’t your average Food Network wannabe cooking content. There are no complete meals being made on this channel, and no actual recipes are being given to the audience. This content is going off of pure aesthetics and vibes, which is fine if you’re into that sort of thing. Sometimes, I stopped scrolling to watch, but mostly, I would just scroll past. It's not my personal cup of tea, which is more than okay because millions of others obviously love the content, and we all don't have to like the same things. However, one video that signaled to me that this couple might be on the red flags list was when husband Lucky Blue (yes, that’s his real name) had a video of himself making his own sunscreen. You read that correctly.

Lucky Blue making sunscreen from scratch. I’m shocked that this video is still up on her page after numerous doctors called out the problems here.

This, in my opinion, was dangerous, and the alert signal in my brain was ringing when I saw this. In fact this video has been commented on by numerous medical professionals with warnings. Sunscreen isn’t just some body butter that you can DIY in your kitchen. It is meant to actually be protective, and there needs to be actual standards to determine that protectiveness since it blocks ultraviolet (UV) radiation from being absorbed by the skin, and UV radiation, damages the skin and can lead to sunburns and skin cancer. It's not really something to make standing over your marble kitchen countertop. The most fascinating part of all of this is that money is very obviously disposable for them. So, of course, they can afford to buy food ingredients even if they are at pricey markets such as Whole Foods or Erewhon. And they can definitely afford sunscreen. In fact, I really want them to just buy sunscreen, and I don’t care if it’s $100 since that’s probably chump change for them. The point is that there is the underlying message of distrust of the current food system and government, and they are taking their health into their own hands. Yes, even if this isn’t explicitly said out loud.

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So very obvious trad (traditional) wife content was being promoted with make your own food and sunscreen videos, and make sure you look amazing doing so, not to mention being a part of a Mormon religion that upholds traditionalism, and people were surprised that these folks (allegedly) support the conservative party? All the signs are there. Just because some content isn’t my personal cup of tea doesn’t mean that I don't understand the entertainment value in it. However, there is a definite connection with the uptick in tradwife, wellness influencer (specifically non-credentialed), and distrust of government and science content that has taken over social media. 

Many wellness influencers follow the rhetoric of “people are in control of their health.” Many of them are promoting the idea of